Getting Lots of Other People to Sell Your New Product
The secret to a successful online product launch is no secret at all: It’s to extend your reach well beyond your own network, by recruiting other people to get behind the launch and spread your offer around. This is the keystone of most Internet-millionaire fortunes, and a very different way of thinking from what’s typically found in the off-line world.
Experts who run these campaigns or who sell how-to packages charge many thousands of dollars. I charge a whole lot less than that to tell you step by step the 10 steps I’m incorporating into my own launch campaign for my just-released eighth book, Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet (co-authored with Jay Conrad Levinson) , which I’m hoping will reach five million people. Here we go: Read the rest of this entry »
