Best Clean & Green Links of April
The best Clean & Green links for April:
CNET: Environmentalists use Nestle’s own Facebook fan page to attack its palm oil/rainforest policies (via @JerryBrownPR) https://news.cnet.com/8301-13577_3-20000805-36.html
Not the first time Nestle has been in the cross-hairs of environmentalists. I remember the old INFACT (now Corporate Accountability International) boycott over baby formula. This is particularly interesting because of the intersections of social media, activist backlash, and questionable corporate behavior.
I believe water will emerge as a major resource issue in the coming decades, and have long been an advocate of simple measure to conserve huge amounts of water with no lifestyle impact. Here are a few to get started (though planting in fall is only for crops that overwinter): https://planetforward.ca/blog/10-easy-ways-to-conserve-water/
If you want more, I recommend my $9.95 e-book, Painless Green: 111 Tips to Help the Environment, Lower Your Carbon Footprint, Cut Your Budget, and Improve Your Quality of Life-With No Negative Impact on Your Lifestyle, https://painlessgreenbook.com
Consumer health & budget top planet protection as reasons to buy Green (via @greenmarketing1) <https://www.greenbiz.com/blog/2010/04/06/simple-secrets-successful-green-marketing?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+greenbiz%2Fmarketing-communications+%28Marketing+%26+Communications+|+GreenBiz.com%29>
Not a big surprise for the overall population. What encourages me is how many are now willing to look at those criteria. From there, we can leverage them to care more about helping the world for its own sake.
Since about 1980, I’ve been advocating using flat roofs both as power sources and as places to grow food. Finally, companies are catching on. Here’s an article about SoCal Edison installing solar farms on warehouse roofs in L.A. <https://www.usatoday.com/money/industries/energy/environment/2010-04-11-rooftop-solar_N.htm> (via @John_Ritz)
Great idea! Copenhagen hotel harnesses exercycles to generate power, rewards guests for pedaling <https://planetforward.ca/blog/green-gazette-issue-43-hotel-guests-to-provide-green-energy-puma-kicks-away-shoe-boxes-and-recycled-glass-ideas/>
Shirts from soda bottles https://www.8bottles.com/RECY.htm – very cool & great mission statement (via @8botles)
Solar Pebble: very promising replacement for dangerous, expensive kerosine in rural Africa <https://news.cnet.com/8301-17938_105-20001768-1.html?utm_source=feedburner&utm_medium=twitter&utm_campaign=Feed%3A+GreenBizDaily+%28GreenBizDaily%29>
Marketing superstar and ultra-creative thinker Seth Godin takes a stand for ethics as a business growth tool; <https://sethgodin.typepad.com/seths_blog/2010/04/rights-and-responsibilities.html>
– in this case, attacking the soda industry for opposing an extra tax to counterbalance its unhealthful properties.
Why Your Company Should Have A Social Mission (via Olivia Khalili-Cause Capitalism) https://causecapitalism.com/why-your-company-should-have-a-social-mission/
If you’re like me, you’re bothered by the huge amount of nearly unused soap discarded by hotels. Here’s a #Green alternative: <https://www.cleantheworld.org/blog/2010/03/world-vision-partners-with-clean-world.html> (press release); https://ow.ly/1BYxD (video)
