The Clean and Green Club

Long-time readers of this column will know that I think speaking is one of the most powerful tools in the frugal and ethical marketing toolkit. One of the reasons is that it’s so easy to make other good things happen when you have a speaking gig set up.

Among the many possibilities, here are some that I’ve used to increase the impact of my speeches. Note that many of these need some advance preparation. Don’t expect to do all of this for every speech, but think about which ones make sense for a particular gig: Read the rest of this entry »